Winter’s Back! It’s Ski Hat Season

with only one head, how can a girl possibly wear them all? Continue reading →

#SIA15: Big Lids Coming; #Helmets in 2016

It used to be that the toughest hurdle to finding the perfect helmet was fit. You looked for a good lid with a legit safety rating that didn’t sit on top of your head like a Q-Tip; and if it came in a more interesting color than white, black or graphite all the better. Then … Continue reading →

The Show Must Go On; #SIA2015 Starts NOW

The world weather is doing flipflops and snowsports consumers don’t know what to predict for the future. Continue reading →

SIA 2015. Yes, We’re Still in Denver

I may have been the only one praying for the snow to stay away but when you’re driving a car the size of a shoebox, who knows how well it’ll handle the Interstate to the Convention Center. I landed Wednesday night and drove this little LeCar-sized Chevy to my friend’s house in Arvada. Of course, … Continue reading →

Resort Fashion Hits the SIA 13 Runway

The clothes are playful but grown up. At this year’s Snowsports Industry of America trade show in Denver what you’ll see for next year may surprise you. WE have color; we have prints; we have fun flirty accessories. What we don’t have on the hill for 2013/14 are a lot of loud prints and colors … Continue reading →

SIA Snowshow 2012 Flashes More O’ The Same But Different

It’s 2012 and Denver not Vegas. As much as I would like to get over that fact, I’m still missing the Vegas party. It’s been three years since the move and the vibe still hasn’t escalated. At least the temps were about the same with a nice spring-like day greeting Day 1 retailers, media, athletes … Continue reading →